HeavyHaul Express
A logistics concept for moving oversized machinery — route engineering, permit coordination, escort planning and a specialized heavy-haul fleet, brought together in one interactive site.
Context
HeavyHaul Express is a concept site for a heavy-haul trucking operator — the kind of company that moves excavators, cranes, transformers and other oversized machinery that doesn't fit a standard trailer. The site frames the whole operation as an engineering problem: weight, clearance, permits and escorts, not just "a truck and a driver."
The Challenge
Heavy-haul logistics is dense with regulatory and technical detail — axle configurations, permit review, bridge clearances — that's easy to bury a visitor in. The challenge was presenting that complexity as a sign of competence rather than a wall of jargon.
Objective
Turn a freight quotation into a structured, trackable process instead of a phone call, while still projecting the scale of a serious haulage operation.
Approach
I built the homepage around a live-feeling load readout (weight, height clearance, axle configuration, escort type) right in the hero, then let the signature axle-weight and permit estimator do the work of making the process tangible — cargo type and weight, vehicle configuration, then route, producing an illustrative weight/dimension/permit-review profile.
Design Direction
An industrial dark theme with amber status readouts, echoing dispatch-board aesthetics. Numbered disciplines (route planning, permit support, escort services) break the service list into a clear operational sequence.
Technical Implementation
Built with semantic HTML5, modular CSS and vanilla JavaScript. The estimator is a multi-step client-side form (cargo → vehicle → route) that produces illustrative figures only — the site is explicit that no live routing or permit service is queried.
Outcome
A logistics concept that turns a genuinely complex operational process — oversized-load transport — into something a visitor can walk through step by step, with honest labeling that every figure produced is an estimate, not a live permit or routing result.
Lesson
Scale is communicated through structure, not size — a fleet of ten reads as credible the same way a fleet of ten thousand does, if the hierarchy is right.